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News

The adwebster media corner. News and publications at a glance.

Programmatic Advertising Day 2016
16.11.2016
PAD 16 - Theodor Esenwein - Data Driven Advertising dank Live-Data-Technologie
AZ Direct Live-Data-App
20.10.2016
Die «AZ Direct Live Data App» erlaubt es erstmalig, Offline-Profilinformationen (AZ Datenbankprofile) für digitale Werbekampagnen zu verwenden. Dies bietet komplett neue und spannende Targeting-Möglichkeiten.
Bisnode Live-Data-App
22.8.2016
As the market leader for business information, Bisnode (formerly Dun & Bradstreet) has the largest database of national and international companies, including more than half a million companies from Switzerland.
Breaking News! Online schlägt TV in Europa!
12.5.2016
Ausgaben Onlinewerbung in Europa erstmals höher als TV-Spendings
Digitale Werbung für jeden Geschmack.
30.3.2016
Weil Werbung Geschmacksache ist, erstellt adwebster individuelle Werbekampagnen.
adwebster launches Live-DMP
9.2.2016
adwebster introduces a completely new Data Management Platform (DMP) to the market after more than three years of research and development.
Single Site Bookings PMS®
10.12.2015
NEU – Direktbuchungen im Programmatic Media System
Programmatic Advertising Day 2015
10.12.2015
adwebster Programmatic Advertising
LINK Internet Panel
10.12.2015
adwebster Analytics
Programmatic Media System®
11.9.2015
Release Version 1.11
Messe-Review: adwebster an der SOM15
23.4.2015
Die adwebster family bedankt sich bei allen Freunden für Ihren Besuch an der SOM15!
Frohe Festtage und alles Gute für das Jahr 2015
12.12.2014
Prosit Neujahr, das adwebster-Team wünscht allen ein erfolgreiches 2015!
Andi Nigg übernimmt adwebster-Anteile der NZZ
27.11.2014
Die NZZ-Mediengruppe, verkauft ihren Anteil von 49% am Aktienkapital der adwebster AG an den Gründer Andi Nigg, da sie ihren Fokus auf das publizistische Kerngeschäft verstärkt.
«Automotive-Live-Data-Targeting»
12.11.2014

As of November 2014, the modern and innovative «Automotive Live Data Targeting» system with individual «Automotive Targeting» is now available.

adwebster baut das Team weiter aus
14.10.2014
Raphael Bratschi hat per 1. September die Funktion als Director Sales & Business Development übernommen und erweitert die Geschäftsleitung von adwebster.

Programmatic Media System®
3.6.2014
Ihr direkter Zugang zum gesamten Premium Media Inventar der Schweiz. Programmatic Media Booking steht für den automatisierten Werbe-Media-Einkauf.
Best advertising provider
15.5.2014
First place among advertising providers for the second time in a row. Additionally won first prize for the best advertising network in Switzerland.
New: audience recall®
14.4.2014

Retargeting campaigns at a new and thus so far unique level. Highly effective implementation of product-based retargeting in adwebster's transparent live network. «The right product – for the right user – at the right time.»

All Screen Impact
10.4.2014

Wide-coverage, highly effective and visually staged GRP-calculated advertising campaigns. Delivered in the largest digital advertising network on state-of-the-art multi-screen technology.

adwebster strengthens its team
20.2.2014
New team members are: Nora Chapero (Account Manager), Tobias Strassmann (Account Manager), Carlo Schmid (Product Manager), Martin Abt (Technical Manager), Adrian Seidl (Account Manager) (Start March).

 

New: Sell Side Cockpit®
24.10.2013
adwebster has ushered in a new era for website operators and publishers by launching the „Sell Side Cockpit®“.
Change of leadership
20.9.2013
Andi Nigg, Founder and CEO of adwebster.com, Switzerland’s no. 1 advertising network, hands over his position to Michel Lazecki by October 1st, 2013. Sandro Albin joins the company as COO and takes over the tasks of Michel Lazecki.
Number 1
25.6.2013
adwebster in 1st place in the 2013 marketer satisfaction survey
adwebster launches GRP calculator
3.6.2013
adwebster brings the advertising currency of gross rating points (GRPs) to the Internet.
Mobile network
18.2.2013
adwebster launches mobile advertising network with innovative ROPO tool.

Network expansion in CH-it
15.1.2013
adwebster expands its reach in Italian-speaking Switzerland.
adwebster strengthens its team
1.12.2012
The new members of the team are Dario Piccinno (Head of Sales), Patrick Stüssi (Head of Products, Site Relations), Laura Saitta (Account Manager), and Tanja Wieser (Office Manager).
Advertising in transition
29.11.2012
Profile booking for efficient placement of advertising.
IAB-awards
17.10.2012
Double nomination at the IAB-awards.
Daniel Fernandez
3.10.2012
Renowned Internet specialist Daniel Fernandez joins digital advertising network adwebster as of 1 October.
Michel Lazecki, new COO
5.6.2012
Michel Lazecki (36) transfers from the headquarters of TradeDoubler to the leading Swiss online advertising network adwebster.
adwebster newsletter
3.5.2012
European Football Championship promotion 2012
New channel – Homemaker
30.4.2012
New premium advertising channel: Homemaker channel.